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Weaving Stories, Building Brands

As a visionary Director, Producer, and Content Creator with over 12 years of experience, I’ve spearheaded award-winning branding and advertising campaigns for leading global brands, particularly in the action sports and lifestyle sectors. My leadership of cross-functional teams has resulted in innovative creative strategies that elevate brands and fuel measurable business growth. With a diverse skill set that encompasses branding, campaign development, creative direction, video and photo production, marketing, scriptwriting, and social media, I bring a unique flair to every project I undertake.

 

From a young age, I have been a passionate storyteller and dreamer, deeply immersed in the world of music and creative arts. When I struggled to find my place in school, my younger brother inspired me to join him in some film classes he had enrolled in at the local community college, Saddleback College. Those courses in Screenwriting and Video Production 101 ignited a fire within me, transforming my perspective and propelling me into a world of creativity I never knew existed. Through filmmaking, I found an outlet I love to fuel my passion for traveling and telling stories, and the opportunity to make a career achieving my dream at the highest level.

I first crossed paths with my amazing wife, Tianna, during film school over 13 years ago, as we collaborated on my short film, Warehouse One, which earned an Official Selection at the Dead Walk Film Fest in Chicago, IL. Shortly after graduating, I dove into the industry as the Executive Assistant to Pantheon Entertainment's CEO, Andrew Sugerman. Tianna and I got engaged and married, I even had the joy of officiating some of my friends' along the way!

 

My journey led me to M2G Media in Orange County, CA, where I began as a Production Coordinator. Thanks to my knack for juggling various roles, I quickly climbed the ranks to Production Manager. This role opened doors to incredible travel experiences, filming in stunning locations like Bermuda Aruba, and Maui, while also allowing me to be close to home for the birth of my first daughter, Thea.

 

I discovered my true calling and a chance to carve my niche in the industry when I joined Fuse Interactive as their Production Coordinator. While it was a stepping stone in my career, I recognized the immense potential for growth and opportunity it presented. The prospect of diving into the action sports realm, collaborating with professional athletes, and managing larger project budgets fueled my passion and ambition. Little did I know, this role was just the beginning of an exciting journey ahead!

Within my first year at Fuse, I soared to the role of Producer, taking charge of pre-production and on-location shoots for all of Kawasaki Motors' U.S. productions. During the challenging times of COVID, I was excited to help the company innovate and discover fresh avenues for growth, ultimately enhancing our production team and resources. The pinnacle of efforts came in 2021 when I was elevated to Director of all video content for Kawasaki Motors' global campaigns. This role allowed me to foster our team, travel the world, and work remotely, which enabled me to cherish the moments of welcoming my three daughters, Rey, Skylar, and Gryffin.

 

Eventually, I embraced a new role of Associate Director of Production, where I had the privilege of leading my department as our team tripled in size to adapt in response to our clients' dynamic needs—a remarkable opportunity that allowed me to guide and inspire our talented individuals. My time at Fuse Interactive has been incredibly fulfilling, yet I am eager to explore new avenues that will immerse me in a more creative environment, where I can fully unleash my passion for directing and producing innovative content.

 

With a strong work ethic, meticulous attention to detail, and exceptional time management skills, I always approach challenges with a positive attitude. I am confident that my extensive experience and resources will empower your team to elevate to new levels of excellence.

 

I am actively seeking new opportunities, and excited to contribute to your next adventure!

STRENGTHS

Vision and Values

Content Ideation

Crafting Consistency

I excel in developing comprehensive brand guidelines that establish a unified identity across all platforms. My attention to detail is essential in maintaining brand integrity and enhancing its presence. By harnessing innovative content development, I enable brands to consistently and effectively convey their values, and create meaningful connections with their audience.

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Creative Production

Visual Representation

I specialize in bringing your vision to life through captivating filming techniques. Whether on location, in a studio, or utilizing cutting-edge XR studios and technology, I live to craft immersive experiences that resonate with audiences. Each concept is meticulously tailored to the essence of each brand, ensuring that every visual representation created is memorable and impactful, helping you leave a lasting impression on your target audience.

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Project 

Management

Storytelling Excellence

At the heart of my work is effective production management. I understand that streamlined processes and efficiencies are essential for delivering projects that resonate with audiences and build lasting connections with brands. My focus is on ensuring that every aspect of production is executed flawlessly, allowing for powerful storytelling that engages and inspires.

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